France’s largest casino operator, Groupe Partouche (PARP:FP), has reportedly launched Instagram’s first digital casino in voxel (think Minecraft).

The offering on Instagram has nine rooms with each one corresponding to a key element of the operator’s universe of casinos and luxury boutique hotels, such as rooms for its VR, and its progressive jackpot, Megapot, one for Bingo and one called Players Plus and so on.

Groupe Partouche explained: “Each room has been recreated and are the subject of a riddle to resolve allowing participants to win up to € 1,500 in prizes. In a click, the players who want to participate are sent back to an Instagram page dedicated to the play and have only to try to meet the challenge by liking or commenting on the images where the hidden objects to find, ” according to the news release.

Partouche Group has, since the start of 2017, ‘reinforcing its digital strategy through numerous innovations and launches.’

Via the new game on Instagram, players can win an evening at a casino, game credits, a meal, drinks, as well as a one-night stay for 2 people in a Hotel Partouche.

The operator added, “With this new game, Groupe Partouche has confirmed its commitment to rejuvenate its target and confirms its innovation-based development strategy in order to satisfy its customers.”