Fanatics is preparing to expand its business into the rapidly evolving prediction markets space, confirming plans to launch an event-contract product in collaboration with Crypto.com. The announcement was made public on Thursday after CEO Michael Rubin discussed the initiative during an interview with CNBC’s Sara Eisen, followed by a company spokesperson reiterating the news to SBC Americas. As the spokesperson explained, “Today on CNBC, Fanatics CEO Michael Rubin announced our plans to enter the predictions market in partnership with Crypto.com. We will […]

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In an exciting announcement, Fanatics has revealed that the much-loved Fanatics Fest will make its triumphant return to New York City. The event is scheduled from June 20-22, 2025, at the sprawling Javits Center. This festival has rapidly become a cornerstone event for fans and collectors of sports, entertainment, and culture, offering unique experiences that can’t be found elsewhere. Last year, the inaugural Fanatics Fest drew an impressive crowd of over 70,000 attendees across its three days, making it clear that the fan demand was immense. […]

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Shawn “JAY-Z” Carter and Fanatics CEO Michael Rubin celebrated the grand opening of the Fanatics Sportsbook at Ocean Casino Resort, situated on the iconic Atlantic City Boardwalk. This marks the first Fanatics Sportsbook in New Jersey and introduces a fresh destination for sports betting enthusiasts in Atlantic City. The ribbon-cutting ceremony was led by JAY-Z and Michael Rubin, who hosted a football watch party to commemorate the occasion. Professional golfer Justin Thomas placed the ceremonial first bet of the day—$100 […]

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On February 5, DraftKings allegedly submitted a lawsuit against its previous executive, Michael Hermalyn, over his ’secret plan’ to aid Fanatics, which included purloining clients data prior to taking a job at Fanatics as the Fanatics wagering executive a week ago. But the legal battle doesn’t stop there; because yesterday, February 7, Hermalyn reportedly parried in a written statement submitted in Federal Court, saying the claims are “completely false and fabricated,” as reported by Front Office Sports. 16-page filing by […]

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DraftKings has reportedly officially accused the previous executive of creating “a secret plan” to purloin clients data prior to leaving for Fanatics, based on the federal lawsuit secured by Front Office Sports. Accusation: A civil suit submitted in Massachusetts on February 5 claims that Michael Hermalyn, who was not long ago appointed as chairman of Fanatics VIP, targeted high-volume punters, “stole many of DraftKings’ most commercially sensitive documents.” However, the same person held the same position at DraftKings for more […]

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American entrepreneur Michael Rubin (pictured) has announced that he is to offload his 10% stake in the firm behind the Philadelphia 76ers franchise of the National Basketball Association (NBA) so as to move into the nation’s burgeoning sportsbetting market. According to a Wednesday report from Yahoo Finance, the 49-year-old figure revealed that he will be selling his shareholding in Harris Blitzer Sports and Entertainment, which also owns the successful New Jersey Devils side of the National Hockey League (NHL), to […]

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American licensed sports merchandise giant Fanatics Incorporated is reportedly close to purchasing a sportsbook operator so as to be able to secure one of New York’s coming pair of master online sports wagering licenses. According to a Thursday report from the online news domain at ActionNetwork.com, the Florida-based company is one of the largest retailers of licensed sports equipment and clothing in the United States and recently expanded into the niche trading card market. The company is purportedly also keen […]

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American rapper and entrepreneur Jay-Z (pictured) is reportedly partnering with licensed sports merchandise giant Fanatics Incorporated in hopes of boosting the firm’s chances at winning one of the two master online commercial sportsbetting licenses being made available by officials in the state of New York. According to a report from the Bloomberg news service, the move from the 51-year-old New York native comes after Fanatics Incorporated applied via its new Fanatics Betting and Gaming enterprise for the right to begin […]

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