The operator, bet365, will expand its lottery portfolio with a new live product, Lotto365. One of the leading multi-channel 24/7 live betting suppliers, Sports Information Services, known as the SIS, is one more time invested in its long-term partnership with bet365. The company decided to create Lotto365, which will be a fantastic addition to the operator’s online lottery offering, which is still pretty new on the market.

The SIS owns the 49’s Live Numbers brand, a very reliable and popular one, which is the main reason why the biggest operator in the world, bet365, entrusted the company to build the Lotto365 product. 

The 24/7 live betting specialists have been working day and night to develop and deliver an exclusive product that will put the players on the edge of their seats during the whole drawing. This live draws product will definitely anchor all of the other lottery offerings bet365 possesses. 

Great chances of winning:

The live draw will be available to users for 23 hours every day, every five minutes. This draw will be designed and broadcasted from broadcast studios belonging to SIS and located in Milton Keynes. 

The format of the lottery enables the players to potentially win great amounts of money. While playing the “pick five from 36” lottery, they can multiply their wagers and get up to £100,000 from just a £1 stake. In order for that to happen, all five numbers must be drawn correctly. 

But even for the ones who didn’t guess all of the winning numbers, small prizes are prepared, even if they guessed only one lucky ball. 

There is one more possibility for the ones who enjoy this lottery: the gamblers can bet on colors of balls, which can be yellow, white, and green – to match the bet365 branding. Additionally, they can bet on odd or even numbers.

The players will be able to track the results online on the 49s.co.uk website, which will help them follow the results, and discover hot and cold balls – but also take a look at the statistics related to the single balls and numbers. 

Continued investments:

This isn’t the only investment bet365 made recently. The company continues to invest in its lottery offering, and it recently became the first brand that streamed online the 49’s fixed-odds live numbers product.

Jessica Mills, Head of Product Proposition at SIS, said: “We are very pleased to be partnering with bet365 to deliver this exciting new project. Our 49’s Product team has worked very hard to support the creation and development of Lotto365.”

“The launch of Lotto365 is a testament to the outstanding reputation and heritage of our 49’s product portfolio, which has been delivering high quality and reliable live numbers draws for over 25 years. It’s been a real team effort with bet365 throughout this project, and we’re confident that the product will attract a wider audience of players.”