Push Gaming has launched PrizeFlex, a flexible and fully customizable jackpot system designed to enhance player engagement and provide new revenue opportunities for operators. The solution offers seamless integration with any game, casino, or gambling product, making it a highly adaptable option for a wide range of platforms.

PrizeFlex is a supplier-agnostic jackpot platform that gives operators the freedom to tailor jackpot structures to their needs. The system supports a variety of configurations, including single-tier daily jackpots and multi-tier progressive jackpots. It also includes advanced contribution handling, capable of processing up to 250 contributions per second, as well as smart math models and market-specific settings. This flexibility allows operators to fine-tune jackpot mechanics, ensuring an optimal balance between player engagement and revenue growth.

Push Gaming’s proprietary jackpot engine and random number generator (RNG) power PrizeFlex, ensuring fair and transparent gameplay. Players can opt in or out of the jackpot side bet at any time without affecting the base return to player (RTP) of the game. Additionally, PrizeFlex does not require re-certification when applied to eligible games, allowing for seamless updates and integrations across different casino verticals, including sports betting, bingo, and poker.

PrizeFlex Expands Globally

PrizeFlex has already been deployed across several major markets, including Brazil, Denmark, Malta, the Netherlands, Ontario, Romania, Sweden, and the UK. The solution was first introduced with LeoVegas, supporting what is considered the largest online casino jackpot in the world. More recently, BetMGM launched PrizeFlex in Brazil, marking Push Gaming’s expansion into the country’s regulated gaming sector.

With millions already paid out to players, Push Gaming has confirmed plans to introduce PrizeFlex to additional jurisdictions throughout 2025. The company aims to further solidify its presence in global markets by extending its innovative jackpot solution to a wider range of operators.

Industry Leaders Highlight the Potential of PrizeFlex

Fiona Hickey, Chief Business Development Officer at Push Gaming, emphasized the system’s potential, stating, “This is a project that holds incredible opportunity and scope for us and our partners. Progressive jackpot systems are widely loved by players and operators, and being able to create our own leverages our expertise and experience in the industry while simultaneously opening up an avenue for further growth.”

She further highlighted the benefits of PrizeFlex, adding, “The benefits of PrizeFlex are numerous, and we believe they elevate it above other established systems in the industry. Its flexibility and agility are already being enjoyed by operators with more set to follow suit imminently.”

Push Gaming’s commitment to expanding PrizeFlex aligns with its broader strategy of developing innovative gaming solutions that enhance the player experience while driving operator success. As the platform continues to gain traction in key markets, its impact on the global iGaming industry is expected to grow.