Australia’s Jumbo Interactive has officially taken its first major step into the United States prize draw arena, finalizing the acquisition of Dream Giveaway through its newly formed American subsidiary. This move represents a key milestone in Jumbo’s global growth push, expanding its international presence and boosting its business-to-consumer operations across one of the world’s largest digital markets.

Under the agreement, Jumbo will provide upfront cash totaling approximately AU$57.8 million (US$37.6 million), funded via a combination of existing cash and debt from its current banking facility. According to the acquisition announcement (pdf), customary completion adjustments brought the total cash consideration to AU$57.8 million. The enterprise value of the deal sits at AU$55.4 million (US$36.0 million), based on Dream Giveaway’s adjusted EBITDA.

Dream Giveaway, a well-established US brand specializing in high-value automotive prize draws, has spent years cultivating a reputation built around charitable fundraising. Operating under a charitable donation structure, the company has become a significant partner for nonprofit organizations, directing funds to charitable initiatives through its prize programs. Founded in 2007 and acquired by AAVIN Private Equity in 2019, the business has steadily expanded its presence across the US digital fundraising landscape.

Strategic growth and long-term plans

Jumbo emphasized that this deal supports its strategic priority to expand internationally, diversify earnings, and enhance its direct-to-consumer footprint. The acquisition reinforces Jumbo’s entry into a large, digitally engaged US market segment that the company describes as underpenetrated and poised for scale.

Jumbo managing director, CEO and founder Mike Veverka stated: “The acquisition of Dream Giveaway USA provides Jumbo with an entry point into the US prize draw market via a well established and profitable operator with a consistent track record of performance. Jumbo can accelerate the business with its software platform and 25 years of digital marketing expertise.”

Dream Giveaway USA CEO Ryan Maturski echoed this perspective, saying: “Dream Giveaway USA has successfully grown over the past seven years into a leading brand in the US prize draw market. Jumbo brings considerable digital expertise to help us achieve the next level of growth.”

Jumbo confirmed that Dream Giveaway’s existing management team will remain in place, with its CEO reporting directly to Veverka. The company also implemented retention plans to ensure business continuity through the transition.

Financial outlook and integration plans

Financially, Dream Giveaway delivered AU$21.6 million in revenue during the 12 months ending July 31, 2024, along with AU$7.1 million in adjusted EBITDA and AU$27.1 million in total transaction value. Similar metrics were referenced for the trailing 12 months ending July 2025, supporting Jumbo’s confidence in the business’s performance.

Jumbo expects the acquisition to deliver low-to-mid single-digit earnings per share accretion over the first year following completion. The company updated its FY26 financial expectations to include underlying EBITDA from the US business of between US$2.7 million and US$3.0 million for an eight-month contribution window. This forecast excludes an initial strategic investment between US$0.4 million and US$0.6 million, which will support marketing expansion and migration to the Jumbo Lottery Platform.

Building a global prize draw footprint

The Dream Giveaway transaction follows Jumbo’s recent acquisition of UK-based Dream Car Giveaways, announced in mid-October. That deal, valued at AU$109.9 million (US$71.6 million), also established a direct B2C footprint in the UK prize draw market. Combined, the two acquisitions position Jumbo to scale its technology, digital marketing capabilities, and operational expertise across key international prize draw sectors.

Jumbo, which began in 1995 and now employs over 250 staff across multiple regions, continues to focus on digital lottery innovation and charitable fundraising. In FY25, the company helped raise more than AU$290 million for charitable partners, reflecting its broader mission to support socially impactful lottery and prize initiatives.