7777 gaming keeps expanding to all key markets in the world. The most recent one is Bulgarian, where the company’s position is strengthened via the partnership with one of the most rapidly growing GameTech companies in the whole industry, Kaizen Gaming. Together, the companies go live in the popular Betano Bulgaria.

The Bulgarian expansion:

Betano Bulgaria is one of Kaizen’s international brands, very famous among the Bulgarian players and has a huge market share in the country. 

A renowned 7777 gaming portfolio currently consists of more than 100 fantastic titles, which is fantastic news for a range of Betano players that hoped for this for a long time. 

Among the games that Bulgarians will be able to try are recent hits such as Zeus Quest, Club Mr. Luck, Pearls of Egypt, and many others.

Elena Shaterova, CCO at 7777 gaming, said: “We are beyond excited to welcome such a renowned name in the iGaming industry as part of our partnership network. This collaboration marks the first market entry for 7777 gaming in partnership with Kaizen Group with Betano Bulgaria, with plans to expand further into territories such as Romania, Brazil, Chile, Peru, Ecuador and others in the near future. The mutual agreement between the two parties sets the stage for exciting business opportunities and an enhanced gaming experience across these regions.”

Panagiotis Kritikakis, Casino Partnerships Account Manager at Kaizen Group, added: “As we continue to grow our presence and look for new ways to reach and engage our audience all across the world, this partnership will help us provide a better experience for our players. Our first stop is Bulgaria, where 7777 gaming has already a well-established brand among Bulgarian players. We are excited about our partnership with 7777 gaming and anticipate great results on our roadmap of mutual success.”

Kaizen’s successful business:

Kaizen Gaming’s popular brands, Betano and Stoiximan, are present in various markets all over the world. The players in Portugal, Romania, Germany, Brazil, Bulgaria, Czech Republic, Chile, Peru, Ecuador, Canada, and Nigeria can enjoy the games from an impressive Betano portfolio, and Stoiximan are available in Greece and Cyprus. 

By strengthening its position on three continents, the company was able to provide more than 1,900 people with jobs.

The company’s games are greatly beloved by players in all markets. Some of the most popular releases are Cash 100, Sea of Treasure, Jinn, and Bucks Detective, so the new 7777 portfolio will make a great addition to these hit releases.

Along with the new partnerships and expanding portfolio, the company is in the middle of preparations for the important SBC Summit Barcelona, where 7777 gaming will be present on stand #CG214, where new company partners will be presented.