Digitain has officially joined the European Lotteries (EL) as an Associate Member, a move that solidifies the company’s growing influence across Europe’s regulated lottery and betting sectors. This announcement marks a pivotal moment in Digitain’s strategic expansion, following its provisional membership granted earlier this year in February 2025. The confirmation was formally approved by the EL General Assembly on September 17, 2025, highlighting the organization’s confidence in Digitain’s commitment to innovation and responsible gaming.
The European Lotteries represents the unified body of national lotteries that operate games of chance — from traditional draws to sports betting — across the continent. As a trade association, EL fosters cooperation among members while promoting best practices, responsible gambling, and technological advancement. For Digitain, this affiliation provides a strong foundation to deepen its relationships with national and state-owned lottery operators across Europe.
With this membership, Digitain aligns itself with major European operators such as France’s FDJ, Norway’s Norsk Tipping, Sweden’s Svenska Spel, and Denmark’s Danske Spil, all of which run both lottery and sports betting operations. This connection opens doors for B2B providers like Digitain to form collaborations that can span years, given the stability and longevity of state-backed contracts in this industry.
Leadership Remarks on Collaboration and Responsibility
Digitain’s Chief Sales Officer, Ani Mkrtchyan, expressed the company’s enthusiasm about joining the EL network, emphasizing that the membership is a validation of its reliability and innovation within regulated markets. “Being welcomed into the European Lotteries as an Associate Member is a significant recognition of our commitment to delivering reliable, innovative and fully compliant gaming solutions. This membership opens new opportunities for collaboration with Europe’s leading lottery operators, allowing us to further contribute to the growth and modernisation of the sector.”
Mkrtchyan further highlighted that beyond business advantages, the new association enhances opportunities for knowledge exchange and joint initiatives. “Beyond the technical aspects, this membership offers us a unique opportunity to collaborate closely with EL members, exchange insights, and contribute to industry-wide initiatives promoting responsible gaming and innovation. We are proud to be part of a network that shares our values and commitment to excellence.”
The European Lotteries also expressed its optimism about the partnership, stating: “The European Lotteries is pleased to welcome Digitain as an Associate Member. Their proven expertise in gaming technology and strong commitment to responsible practices make them an invaluable partner for our members. We look forward to collaborating closely to drive innovation, share best practices and support sustainable growth across the European lottery sector.”
A Broader Vision for Responsible and Innovative Growth
Digitain’s official inclusion in the EL community arrives shortly after another major development: its partnership with 888 Romania, the Romania-facing division of Evoke. Through this collaboration, Digitain is providing sportsbook technology designed to enhance player engagement and operational efficiency. According to the company’s founder, Vardges Vardanyan, combining Digitain’s advanced technology with 888 Romania’s established market presence will create “unparalleled value” for operators and players alike.
The timing of these two milestones—the EL membership and the 888 Romania deal—illustrates Digitain’s broader strategic direction: expanding across regulated European markets while promoting innovation and compliance. Its award-winning sportsbook and casino solutions, known for flexibility, scalability, and multi-language support, continue to set a high standard in the B2B gaming technology space.
