Leading UK based game studio, Blueprint Gaming, has inked a commercial deal that will see its slots portfolio launched with Svenska Spel Sport & Casino.
According to a press release…
Under the terms of the agreement, which significantly enhances the Svenska Spel iGaming subsidiary’s casino offering, popular titles from Blueprint, such as Genie Jackpots, Diamond Mine and Buffalo Rising are now available to the Swedish domain’s players for the very first time.
“a strong reputation for producing exciting games”
Branded titles:
Also included in the integration are branded games from the Gauselmann Group subsidiary including the popular 1980’s film, The Goonies, which was launched in October 2018 to anxiously awaiting fans.
Blueprint’s slot portfolio allows the Swedish online casino operator to present to its player base a broader range of games, while at the same time highlighting a new collection of titles to peak the interest of new and potential customers.
“an increasingly competitive marketplace”
Growth strategy:
In keeping with its strategy for international growth, the content deal considerably expands the Newark-headquartered game studio’s presence in the Scandinavian iGaming market.
Head of Business Development for Blueprint, Siôr Walbyoff, said…
“We’re thrilled to be offering our casino games at Svenska Spel Sport & Casino. In the past year Blueprint’s presence in the Scandinavian market has grown rapidly and we’re seeing our games become a solid favorite amongst players of our operator network.
“We’re looking forward to increasing our presence further in the recently regulated Swedish iGaming market and deliver more exciting content,” added Walbyoff.
Also commenting on the distribution deal, VP Casino at Svenska Spel Sport & Casino, Jonas Nygren, said…
“Adding high-quality games to our casino offering is a high priority for Svenska Spel Sport & Casino and integrating Blueprint Gaming’s slots portfolio made strategic sense for us.
“Blueprint Gaming has developed a strong reputation for producing exciting games and we’re thrilled to be offering them to our players for the first time. In what is an increasingly competitive marketplace, making world-class games available will provide us with the competitive edge,” explained Nygren.
BGO tie-up:
The latest deal is on the heels of Blueprint’s launch of its entire portfolio of slots titles with privately owned online gaming company, BGO.