ESA Gaming signed a beneficial contract following its not so recent collaboration with Italian-based Microgame, this time with internationally-recognized sports betting and casino brand, Planetwin365, part of the SKS365 Group. This alliance expands the presence of ESA and Malta’s regulated market across Italy.
Ultimate goal of the union:
With this alliance, ESA Gaming hopes to solidify its presence and Malta’s market popularity across Italy by sharing its EasySwipeTM, aka lightweight HTML5 mobile-first game mechanic that connect with sportsbook or gaming site, games portfolio such as Goal Mine World Edition, special series of ESA’s classic title Goal Mine, which have higher RTP of 96% from the original.
Its innovative EasySwipeTM portfolio provides operators with the possibility to upsell their products, without damaging company’s reputation. This provides sportsbooks to expand their screen time and improve player lifetime value, while simultaneously supplying players with the highest quality of games.
Examples of the EasySwipeTM content that will be hosted by Planetwin365 are: Basketball Mine, FruitStaxx, Fruitz&Spins, wide range of classic casino games such as BlackJack and much more. Also, this agreement includes the official integration of ESA Gaming approaching content on Planetwin365.
Maria Luisa Malfasi, Business Development Manager at ESA Gaming, said: “We are absolutely delighted to sign with SKS365 Group. Partnerships like this are testament to our strong product range and we’re very pleased to further expand our footprint in Italy.”
On the other hand, Planetwin365 will add new, upgraded content to its impressive games portfolio that is entirely customized and tailored to meet its needs and expectations, meaning in the future we can expect the brand to become even more famous across the globe.
Also, this contract ensures that Planetwin365 is the first sportsbook and casino brand in Italian regulated market who will officially launch Goal Mine World Edition.
Kristina Lozo, Online Casino Manager at SKS365 Group, said: “ESA Gaming’s EasySwipeTM portfolio fills a unique hole as a cross-sell product between sportsbook and casino and we’re extremely excited about its potential. We can’t wait to roll out the games to our players.”
Powerful aggregator and top brand:
Headquartered in Malta, ESA Gaming is a leading iGaming provider and aggregator and it was founded in 2009 by a team of iGaming veterans. The company’s focus is on developing it’s content aggregator and poker network using cutting-edge technology. However, in recent years it started to shift its focus on mobile slots and its development.
Planetwin365 provides a one-of-a-kind gaming experience both online via Planetwin365.it website and offline via 1000 street shops that are placed across Italy.