The Golden Nugget brand has announced a major partnership with sports betting supplier, SBTech, for properties in Atlantic City, New Jersey and Biloxi, MS. The supplier will be providing sports betting services for the Golden Nugget Casinos in both states.
Sports Betting in Two States:
The Golden Nugget Atlantic City continues to be the top online portal in New Jersey, holding on the market share. The brand will now be able to offer even more thanks to the new partnership with SBTech. For the new online sports betting product, the supplier will be integrating their sportsbook within the existing online gaming platform in New Jersey at the Golden Nugget Casino. An on-site sportsbook will be added to the Atlantic City facility as well as the Golden Nugget Biloxi.
The new sportsbook will be fully integrated within the existing casino management systems of both venues, with a flexible front end that was designed specifically for the Golden Nugget brand to create differentiation within the new industry. SBTech will be able to meet the licensing requirements in two states thanks to an advanced responsible gaming infrastructure.
Commenting on the new partnership via press release…
CEO of SBTech, Richard Cartner, stated: “I’m very pleased to confirm our latest strategic partnership with a major US operator. Golden Nugget fully shares our vision of leveraging the power of innovation to achieve sports betting success, and as the US market matures, I’m confident of the potential for future collaboration in multiple jurisdictions.”
This new deal is just the latest in a series of partnerships announced by SBTech. Back in June, it announced that a new deal had been signed with MoPlay.co.uk, a mobile-first virtual sportsbook, operated by Addison Global Limited.