NetEnt has increased its gaming footprint in the United Kingdom thanks to a new deal with Betfred. The developer’s award-winning games are live at the site, with the larger player base of Betfred now able to play the games whatever they like.

Direct Integration:

The direct integration of the games was a success and now a wide range of games are available via Betfred in the United Kingdom.

The independent bookmaker’s Head of eGaming, Andrew Horne, commented that NetEnt is known for the quality of their games and Horne thinks that the upcoming roadmap looks interesting. The brand looks forward to offering the classic games of NetEnt as well as exciting new games as they are released.

According to the official press release…

Managing Director Andy Whitworth commented on the new partnership by stating: “We are obviously delighted to partner up with one of the leading UK operators with their large base of dedicated players. I’m certain that the Betfred players will enjoy our games with unique features and that our tools will help Betfred grow their business within online gaming.”

New Content:

Just a few days before the Betfred deal was announced, the brand announced the release of a brand-new slot game titled Ocean’s Treasure. This new game features an underwater adventure where players can encounter the Kraken as well as find extra spins and wild substitutions. Find the treasure chest on the 1st, 3rd and 5th reels to earn 10 extra spins, with wilds showing up to help create more winning combinations!

The new game and deal with Betfred are just a few recent examples as to how NetEnt continues to expand. This early in the year, there are sure to be more announcements by the brand including new games as well as additional partnership deals.