Live pictures and data supplier Satellite Information Services (SIS) Limited has signed a multi-year deal to provide Spanish bookmaker Orenes Grupo with its new SIS greyhound service for use across the operator’s VivelaSuerte.es online gaming and sportsbetting brand.
Milton Keynes-headquartered SIS Limited revealed that the agreement is also set to see it supply Orenes Grupo’s entire land-based retail estate with live pictures, data and commentary for horse and greyhound racing events.
Paul Witten, Product Director for SIS Limited, stated that he was ‘thrilled to be working with’ Orenes Grupo before predicting that that the new content will ‘prove popular with its customers’ and lead to the firm generating ‘significant revenues and profits’.
“SIS [Limited] has produced high-quality and reliable content for the betting industry for 30 years and we have now developed an even higher quality greyhound product for the international market,” read a statement from Witten.
The British company detailed that VivelaSuerte.es operates throughout nine regions of Spain before declaring that 2018 is set to see its new SIS greyhound service additionally utilized by all ‘United Kingdom major bookmakers’ as the innovation becomes part of its regular retail offering.
Juan Jose Lopez, Betting and Online Gaming Director for Orenes Grupo, proclaimed that he was ‘happy to have secured this enhanced content’ in order to expand his company’s offering and believes that punters are bound to ‘appreciate the quality greyhound and horse content on show and the service from SIS’ Limited.
“With increasing demand for greyhound racing in our market in recent years, SIS Limited’s new greyhound service provides our customers with high-quality content at times that suit them,” read a statement from Lopez.