An award-winning and fast-growing iGaming studio, Playson, has developed Short Races, the promotional tool to be offered to customers through supplier’s B2C partnerships with online casino operators. The new feature has been tailored to a new generation of players demanding tools that will almost instantly meet their gaming requirements.

Increased Win Potential:

Playson’s Short Races promo feature is an independent feature incorporated into the studio’s games to render quick engagement within the game sequences. According to Playson, the product offers additional win potential and the increased opportunity for players to accomplish higher ranking on the player chart, as well as an attractive prize range and a unique player experience.

The player experience is different from typical slots with a fast-paced concept of the latest feature designed to grab the attention of the player and keep it throughout the gameplay. The tool targets the new generation of players with little patience to wait for the slightest delay and is easily bored with typical slot tournaments.

Customized Features:

This product, therefore, offers operators to customize the game duration and the prize pools according to their individual requirements. The races may be operated on a 24/7 basis to help operators adjust the tournaments to the demands of a wider player community.

Ganna Guseva, the Product Owner for Promotional Tools at Playson, said: “We’re delighted to reveal this exciting new tool to our partners and players. The Short Races feature will introduce a unique way for players to experience Playson slots, with the knowledge they could win big prizes in a shorter period of time. ”

Guseva added: “We’ve devised the Short Races tool to help operators keep a new generation of players with shorter attention spans engaged and boost dwell time when gamer activity is low. We worked closely with our operator partners when developing the feature, and firmly believe it will address the challenge that many online casinos currently face in maintaining the interest of modern-day slot players.”

Boosting Player Engagement:

Mihai Dumitrescu, Promotions Manager for Playson, said: “We are always looking for new ways to innovate new and exciting products at Playson, which is why I’m thrilled to announce the launch of our Short Races feature. This will help operators boost engagement while offering a new experience for our players.”

The Short Races feature follows the recent releases of Playson’s hits like Pirate Sharky, Treasures of Fire, and Luxor Gold: Hold and Win. All developer’s games are tested and certified for all major European regulated territories.