Online gaming software innovator Playtech has released what it has dubbed “the industry’s most graphically advanced leading virtual sports product” with its Virtual Tennis game.

Due to be made available via online, retail and mobile channels, the three-dimensional Virtual Tennis comes complete with comprehensive lifelike action, pre-match betting markets, realistic gameplay and an attention that includes cloth physics with players’ shirts moving as they stretch to hit a back-hand cross-court winner.

Playtech, which also offers football, cycling and horse and greyhound virtual sports games with a basketball title due later in the year, revealed that it worked with Warner Bros Studios in the largest motion capture project ever attempted to develop Virtual Tennis. For three weeks last summer, the innovator took over one of the filmmaker’s studios in Hertfordshire and installed more than 100 cameras worth in excess of $6.6 million and offering positional accuracy down to half a millimeter. It then filmed professional sportsmen and women in competition conditions over hundreds of hours utilizing technology seen in films such as Avatar, Godzilla and Quantum Of Solace.

However, not restricted to graphical development alone, Playtech declared that it also concentrated “heavily” on back-end simulation in order to ensure that “real-life football, tennis and basketball was replicated from a gameplay, user experience and an odds and betting perspective”.

“Our Virtual Tennis product is unlike anything the industry has ever seen and feels as if you are courtside watching a Grand Slam,” read a statement from Elliott Norris, Virtual Sports Head for Isle Of Man-based Playtech. The team has done a phenomenal job and we’re delighted and incredibly proud of the results. The graphics are mind-blowing and we are the only company able to offer full sports simulations meaning that betting and gameplay are as realistic as possible.”