Innovative content provider and aggregation platform, Relax Gaming, has expanded its games portfolio courtesy of its Powered By partnership program and new collaboration with Czech Republic-based slot machine and game developer, Apollo Games.
As part of the content agreement, the Prague-headquartered firm‘s entire collection of online HTML5 slots will launch via Relax’s platform, including premium titles such as Slot Birds, Bonus Joker II, and American mafia inspired title, Gangster World.
Now a Powered By partner, Apollo will now have access to the B2B supplier’s expansive distribution network and broad market reach.
Commenting on the strategic collaboration, Chief Product Officer for Relax, Simon Hammon, said in an official press release…
“Apollo Games has a unique eye for developing content that transitions from the casino floors to mobile and desktop devices and the studio’s collection of online slots will add to the diversity of games available through our platform.
“Thanks to our Powered By partnership programme we have rapidly expanded our portfolio with quality titles and continue to provide innovative studios such as Apollo with unrivalled distributional reach.”
Apollo has been designing, developing and manufacturing video slot gaming machines since 2007 and recently expanded its product offering to include online casino content. The company has a growing presence across a number of key European and African markets.
The new partnership sees the addition of yet another cherry-picked studio to Relax’s ever-expanding distribution program, growing the range and diversity of content available to its industry-leading operator partners to 1,000-plus proprietary and third-party studio games.
Also commenting on the new partnership, Chief Executive Officer for Apollo Games, Jindřiška Moravcová, said…
“Launching our content through Relax is a significant step for Apollo Games as we expand our online presence and boost brand awareness with tier one operators in key markets.
“This collaboration will significantly enhance our speed-to-market and help us achieve our goal to provide the ultimate digital gaming experience to players.”
Key brand addition:
The supplier’s latest agreement is on the heels of a new partnership with Malta-based online operator, EnergyCasino, increasing its global distribution and content.
Relax will supply its vast portfolio of proprietary and third-party casino content including its offering of in-house developed slot games, such as Money Train and Temple Tumble, as well as the recently released top-performer Hellcatraz.
The deal also provides EnergyCasino with top-performing games from the supplier’s Silver Bullet and Powered By studio partner network, which includes the likes of Kalamba Games, Fantasma Games and Big Time Gaming.
Relax Gaming celebrated its 10th anniversary this year and has over the last few months secured multiple high-profile deals with leading online casinos. The company has grown to five locations including its Malta headquarters, Estonia, Finland, Serbia and Sweden.