After entering the South African market with its partner LottoStar during June 2023, RubyPlay has now developed a custom Immortal Ways title for its aforementioned partner.
1st custom title in South Africa:
The new game includes branding from LottoStar to make it stand out from other games, which means it’s titled Immortal Ways LottoStar, as well as to make it more attractive to the already existing clients.
As was the case with previous releases within the franchise, this one also provides players with 10,000 winning ways, utilizing 2 Immortal Arrays across the 2nd, 3rd, 4th and 5th reels to fuel the thrill. Also, there are 2 Bonus Wheels, located on every side of the dynamic grid, which further offers opportunities to players to generate additional cash rewards, 1 of 4 jackpot rewards and multipliers if the Coin Wheel symbol appears throughout gameplay.
Furthermore, the new title represents RubyPlay’s 1st custom title in the South African regulated market. In addition, it comes on the heels of the aforementioned entry and the launch of 53 gaming titles since the agreement was signed.
This new game emphasizes RubyPlay’s devotion to notable growth within the borders of regulated markets during 2024. Also, the regulated market of South Africa stays the crucial region for the aforementioned supplier, with extension in Spain, Romania and others planned in the close future.
Commenting on the new title, Chief Product Officer at RubyPlay, Dr. Eyal Loz, said, according to the source: “We’ve seen outstanding success in terms of player engagement in South Africa with LottoStar, so we’re thrilled to be recognizing that in the form of Immortal Ways LottoStar, a bespoke game exclusively for the operator. Our Immortal Ways series has been embraced by players across the globe, with several bespoke versions within the franchise, and we’re excited to keep that momentum going throughout the year. We’re confident that LottoStar’s player base will love this dynamic, multi-faceted title.”
About:
RubyPlay is an HTML5 online casino game developer with a rapidly expanding portfolio of high-quality video slots. The company headquarters are located in Kiev, Ukraine with much of the global design team’s talent also residing there. From the math to feature mechanics, sound effects, and brilliantly balanced color schemes – the top-shelf games of the provider have great themes, play well, and present a “new feel” that is still indescribable.
LottoStar is South Africa’s first lottery-focused wagering site. Among other things, players can place wagers on the outcome of the world’s largest international lotteries to win some of the biggest payouts ever seen in South Africa.