Scientific Games has launched a new solution that will allow US consumers to use their debit and credit cards at select retailers in order to purchase lottery games.
Las Vegas-based Scientific Games declared that the new cashless payment card technology solution is the first in the industry to have received Payment Card Industry Data Security Standard certification from the Payment Card Industry (PCI) Security Standards Council and has also been approved by the Multi-State Lottery Association.
The lottery giant stated that PCI certification ensures that its latest innovation, which is designed to be directly integrated with a lottery’s gaming systems technology, offers “secure processing and end-to-end encrypted transmittal of credit card information” and was bestowed following “a stringent evaluation of key performance indicators and an IT controls assessment” via a field test with retailers in Pennsylvania.
“Lottery is a $276 billion consumer product business globally,” said Steve Beason, Enterprise Chief Technology Officer for Scientific Games. “We are becoming an increasingly cashless society and consumers want to purchase lottery games on credit and debit cards, just like any other product they purchase at big box retailers, grocery stores, neighborhood shops, convenience stores and gas stations.”
Scientific Games revealed that its new payment solution comes complete with EuroPay, MasterCard and Visa-compliant card processing terminals that will additionally support mobile options such as Android Pay, Apple Pay and Samsung Pay. The first-of-its-kind advance moreover utilizes the developer’s omni-channel enterprise service bus technology, which is a service-oriented gaming platform designed to securely integrate with third-party products and services such as credit, debit and gift card payment processing alongside pay-at-the-pump and in-lane locations.
“We are the first company to implement secure, cashless payment solutions for lotteries, giving their retailers and players peace of mind that payment card transactions are processed on a secure, supervised system,” said Beason. “Our global operations teams understand this is an important step forward to align with consumer demand.”