Online gaming software innovator EvenBet Gaming has signed a deal that will see it integrate its responsive and reliable poker solution into the progressive iGaming platform being offered by developer We Are Casino.

A subsidiary of Dutch digital applications firm iGaming Network NV, EvenBet Gaming used an official June 6 press release to reveal that the agreement is to see We Are Casino utilize its poker product in order to enjoy ‘proven benefits across any number of key performance indicators’.

Dmitry Starostenkov (pictured), Chief Executive Officer for EvenBet Gaming, described We Are Casino as a ‘rising star’ before declaring that his firm’s online poker solution ‘can be easily integrated into existing casinos and sportsbooks’ in order to provide players with greater choice alongside boosted engagement and rates of retention for operators.

“It’s very pleasing to announce this deal with We Are Casino,” read a Wednesday statement from Starostenkov. “In a highly competitive sector, the challenge is to bring a fresh and creative angle to the world of casino and our game-changing poker product is reimagining this arena.”

For his part, Christian Maglia, Chief Commercial Officer for We Are Casino, explained that the deal will undoubtedly initiate ‘a successful long-term relationship’ and allow his company to enhance its ‘world-class platform’ with a new range of online poker games.

“We are delighted to be able to offer our partners EvenBet Gaming’s full range of poker games,” read a statement from Maglia. “We were particularly drawn to the ease of integration, coupled with EvenBet’s 15 years of experience and commitment to reinvigorating the gaming domain. Especially with a mind to improving player loyalty and engagement, which is a major concern for traditional sportsbooks and casinos.”

In related news, EvenBet Gaming proclaimed that it recently launched its Poker Clubs online poker platform in Macau in anticipation of rolling the innovation out across other Asian territories in the near future. It detailed that this advance allows players to create their own invitation-only virtual clubs and comes complete with a range of game variants as well as certified game logic, precise rake calculators and lifetime updates that are all backed up ‘by the most dependable games management system on the market’.

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