Electronic payments provider, Worldpay Incorporated, has announced the signing of a strategic partnership that is to see it work with British counterpart, Paysafe Holdings UK Limited, in order to establish an industry-leading standard for digital transactions in the United States’ nascent iGaming market.
According to an official Monday press release, published by European Gaming Media and Events, New York-listed Worldpay Incorporated declared that the alliance is to see the pair combine capabilities so as to deliver ‘seamless transactions’ while reducing costs and enabling ‘universal payment acceptance.’
Pair to craft a ‘breakthrough solution’:
Worldpay stated that the union will involve it joining with Paysafe Holdings UK Limited to create a ‘breakthrough solution’ that is to utilize a single integration point to supply ‘seamless connectivity’ to a large range of United States-facing payment services and solutions including digital wallets and credit cards alongside cash and push-to-card payouts.
Conversion and retention benefits:
Shane Happach, Executive Vice-President for Cincinnati-based, Worldpay Inc, explained that the union will moreover result in better conversion and retention rates as online casino players are provided with a wider range of safe payment choices.
Happach’s statement read…
“As a leading payments provider for iGaming companies, state lotteries and land-based casinos, Worldpay Incorporated is excited about the enhancements this partnership will bring when it comes to maximizing payment acceptance, enabling new digital wallets, as well as minimizing fraud risk and lowering cost. Our combined strengths and capabilities will simplify payments for gaming operators while also continuing to show our attentiveness to responsible gaming and our mission to protect the integrity of every transaction.”
Record of innovation:
Paysafe Holdings is the innovator behind the Neteller digital wallet as well as the Paysafecard online cash solution. The London-headquartered firm’s President and Chief Executive Officer, Joel Leonoff, proclaimed that the new partnership will allow the pair to ‘champion the needs of United States iGaming operators and their players’ by delivering ‘an unparalleled player experience’ via a ‘secure, cost-effective and highly configurable payments platform.’
Leonoff’s statement read…
“Our innovative approach means we can support all transactions no matter how the player wants to pay. We’re very excited to once again get behind a new and growing sector.”