Caesars Entertainment has officially entered a new chapter in its digital evolution with the rollout of its very first proprietary online casino game. The newly launched Caesars Palace Signature Multihand Blackjack Surrender is now available exclusively to players on Caesars Palace Online Casino in New Jersey, signaling a bold expansion in the company’s online gaming strategy.

The game marks the debut of Empire Creative, Caesars’ internal game development studio, which was formed to produce exclusive in-house content tailored to the Caesars digital ecosystem. This latest addition blends the company’s rich brand identity with advanced gameplay mechanics, offering users a uniquely immersive and customizable table game experience that sets it apart in the competitive online casino landscape.

Tailored Features for the Modern Player

Rather than offering a simple digital version of traditional blackjack, this release introduces a suite of player-centric features that elevate the online blackjack experience. At its core, Multihand Blackjack Surrender caters to various player preferences through elements that include:

  • Ambidextrous Gameplay: Left- and right-handed play modes ensure ergonomic comfort for all users.
  • Turbo Mode: Designed for those who prefer a faster pace, this feature enables quicker rounds.
  • Safety Net: A small but vital addition that prevents accidental wagers, protecting players from unintended clicks.
  • Custom Audio Options: Players can personalize their gaming atmosphere with a choice of eight distinct audio tracks.
  • Voice Customization: Choose between male and female voiceovers for a more personalized gaming session.
  • Brand-Aesthetic Integration: From the Caesars laurel wreath to player-selectable felt colors, the game’s design is fully aligned with the iconic brand.

The game also includes strategic betting tools such as surrender, even money, and insurance, features not commonly found in other online blackjack offerings. These enhancements make the title attractive to both casual players and serious strategists.

Scott Krell, Senior Director of Game Products at Caesars Digital, emphasized this point, stating, “Caesars Palace Signature Multihand Blackjack Surrender combines the legacy of Caesars’ iconic branding with innovative gameplay features, offering an experience that is as visually stunning as it is immersive.”

Expanding Across Digital Platforms

While this proprietary title currently resides solely within the New Jersey market, it is the first in a planned series of branded games that Caesars aims to deploy across its digital properties. Upcoming launches will bring this and future proprietary games to platforms like Horseshoe Online Casino and Caesars Sportsbook & Casino, expanding the availability to other jurisdictions including Pennsylvania, Michigan, Ontario, and West Virginia.

“Bringing our first proprietary game to market is a major milestone in our mission to create world-class, in-house developed gaming content,” said Matt Sunderland, Caesars Digital’s Senior Vice President and Chief iGaming Officer. “This launch showcases the strength of our new in-house studio team and underscores our commitment to player-centric innovation.”

This expansion strategy positions Caesars to compete more effectively in states like Pennsylvania, where the demand for innovative, high-quality blackjack games continues to grow. By producing in-house games that go beyond the basics, Caesars can better engage frequent players and introduce new experiences not offered by third-party titles.

Rewarding Play and Responsible Gaming

Beyond just gameplay, Signature Multihand Blackjack Surrender integrates fully with Caesars Rewards, the company’s renowned loyalty program. This feature ensures that every hand played earns reward credits redeemable at over 50 Caesars destinations across North America, creating added value for regular users.

Caesars also continues to lead the industry in responsible gaming initiatives. Since launching Project 21 in 1989—the first Responsible Gaming program by a commercial casino operator—Caesars has maintained a strong commitment to player protection. In 2024, Caesars Sportsbook received the RG Check accreditation from the Responsible Gambling Council in Ontario and was later honored by the National Council on Problem Gambling for its leadership in Corporate Social Responsibility.