British online casino games and aggregator platform developer, 1X2 Network, has announced the signing of a deal that is to see it distribute its content to players in Colombia via a partnership with fellow innovator, Join Games Malta Limited.

Subordinate supply:

The Hove-based firm used an official Tuesday press release to declare that the new alliance will strengthen ‘its position in the Colombian market’ and involve Join Games distributing video slots and table games from its Iron Dog Studio and 1X2Gaming subsidiaries to players throughout the South American nation.

Games galore:

As a result, 1X2 detailed that aficionados in Colombia will soon be able to enjoy its Viking Wilds, Roulette Diamond, Faerie Nights and Rainbow Wilds games alongside soon-to-launch titles such as its subordinates’ coming I Am the Law and Richie in Vegas innovations.

Latest alliance:

Kevin Reid, Chief Commercial Officer for 1X2, used the press release to state that the new relationship follows on from his firm’s receipt in June of a license from Colombia’s ColJuegos regulator as well as the recent signing of similar agreements with the likes of BetVictor Limited, Groove Gaming Limited, LeoVegas AB and Chippy Software.

Reid’s statement read…

“This is an important partnership for 1X2 Network as it will allow us to leverage the reach of Join Games [Malta Limited] in the Colombian market and to deliver our popular slot and table games to operators in the region.”

Record of success:

For his part, Magnus Kolaas, Chief Executive Officer for Valletta-headquartered operator, Join, proclaimed that content from 1X2 Network and its subsidiaries has proven to ‘be hugely popular in other regulated markets around the world’ and that his firm now expects to mirror this success in Colombia.

Kolaas’ statement read…

“We are always looking to add quality content to our games aggregation platform so partnering with 1X2 Network to access titles from its 1X2Gaming and Iron Dog Studio subsidiaries was an easy decision for us. Furthermore, partnering with 1X2 Network will also allow us an opportunity to add from its more diverse portfolio as the region regulates further verticals.”