American casino giant, MGM Resorts International, has announced that Adam Greenblatt (pictured) has been appointed to lead its recently-established joint venture with British iGaming operator, GVC Holdings.

Awaiting ‘regulatory approvals’ receipt:

The Las Vegas-headquartered firm used an official Tuesday press release to detail that Greenblatt is to serve as Chief Executive Officer for the MGM GVC Interactive LLC joint enterprise after playing ‘a significant role’ in helping to establish the United States-facing online sportsbetting vehicle over the summer.

MGM Resorts explained that Greenblatt has worked as Corporate Development and Strategy Director for Isle of Man-based GVC Holdings since March and is due to take up his new position as soon as he receives ‘all applicable licensing and regulatory approvals.’

Recognized expertise:

In a joint statement, Jim Murren, Chairman and Chief Executive Officer for MGM Resorts International, and Kenneth Alexander, Chief Executive Officer for GVC Holdings, declared that they were ‘pleased’ to name Greenblatt as the new boss for MGM GVC Interactive LLC as he has trans-Atlantic ‘in-depth knowledge and expertise in online gaming and sportsbetting.’

Read the joint statement…

“His determination, experience and vision are exactly what we need to establish a prime position in the rapidly evolving United States gaming market.”

History of accomplishment:

MGM stated that Greenblatt is a chartered accountant by training and served as Corporate and Strategic Development Director for Ladbrokes prior to its acquisition by GVC Holdings in the spring. In this role, it proclaimed that the University of Cape Town graduate had ‘led defining transactions’ such as the creation of the Ladbrokes Australia vehicle and the firm’s ‘strategic partnership’ with online casino games developer Playtech.

A ‘historic time’:

For his part, Greenblatt affirmed that he was ‘delighted to have been chosen to lead’ MGM GVC Interactive LLC and help the enterprise to take advantage of a ‘historic time’ in the United States’ sportsbetting and gaming sector.

Greenblatt’s statement read…

“With the combined brands, technology and market access of our two parent companies, I am determined to make it the most dynamic and successful player in the industry.”