The Borgata Hotel Casino & Spa has just announced the creation of a new rewards program titled myVEGAS, which will be provided based on a partnership with PLAYSTUDIOS. The new rewards program is mobile based and will offer in-game benefits which can then be redeemed at the casinos in Atlantic City and Las Vegas.
The Borgata Hotel Casino & Spa Senior Vice President of Operations, Joe Lupo, stated that the Borgata is excited to have partnered with PLAYSTUDIOS, an innovative company. The Borgata is also excited to be the first property on the East Coast to enter into mobile gaming as they provide myVEGAS to their customers.
The new myVEGAS app created by PLAYSTUDIOS is a game that allows players to earn real rewards with options for travel, entertainment and leisure. These rewards can include hotel stays, shows, meal tickets, and more. The myVEGAS app can be downloaded to Kindle mobile devices, Android and iOS, with an option for Facebook as well.
PLAYSTUDIOS Vice President of Business Development, Jeff Netzer, commented on the new partnership by stating the company is delighted to announce the new selection of rewards for Atlantic City. PLAYSTUDIOS felt like their new application, myVEGAS, would not be complete without including something from Atlantic City and a better partner could not be found than the Borgata Hotel Casino & Spa.