Fanball, a premier destination for daily fantasy sports, proudly introduced its latest innovation: Fanball Winners by Erin Andrews. This unique daily fantasy football game is designed specifically with the U.S. mass market of women and casual sports fans in mind, marking a significant expansion in fantasy sports participation.
A simple, engaging fantasy game for all:
Available for download via the Google Play Store and the Apple App Store, the new game invites players to engage in a straightforward fantasy football experience. Upon registering, players are prompted to choose one quarterback, one running back, and one wide receiver from a selection of three in each category, all based on the current week’s NFL games.
The objective is simple: select the players who will amass the most fantasy points. Winners who accurately predict the top scorers in each category will share a guaranteed prize pool. With modest entry fees and the option to enter multiple lineups, the game offers numerous chances to win throughout the NFL season. Detailed rules and prize payout information can be accessed through the app’s Rules page.
Erin Andrews, the game’s ambassador and a noted entrepreneur and FOX A-Team sportscaster, remarked, “We’ve clearly entered a game-changing era for sports, with female game attendance, viewership, and ratings results shattering all-time records. Playing fantasy football has historically been dominated by diehard sports fans, and Fanball Winners has introduced a game concept that caters to the next generation of sports fans.
“With an emphasis on including women in fantasy leagues and casual enjoyers, segments of the market that are currently underserved, I am very excited to be leading the charge by helping bring fantasy football to everyone through Fanball Winners by Erin Andrews.”
Expanding audience and market reach:
The fantasy sports sector is poised for substantial growth, with projections suggesting a rise to $87 billion by 2031 from $31 billion in 2023, according to SkyQuest Technology. Women are particularly notable as the fastest-growing demographic in this field, now representing 38% of participants. A 2023 national survey highlighted that 70% of Americans identify themselves as sports fans to varying degrees—from Avid to Non-Fans—indicating a diverse potential audience for new fantasy offerings.
Randy Eccker, founder and CEO of RSports, the parent company of Fanball, stated, “Creating ways for casual sports fans to enjoy fun fantasy gameplay presents a compelling growth opportunity for Fanball. Through easy and fun-to-play fantasy games like Fanball Winners by Erin Andrews, we are looking to fill that void and provide anyone who has interest in real cash fantasy games a simple way of getting in on the fun.”
Fanball Winners, operated by SportsHub Games Network, has been strategically launched as the NFL season commences, targeting over 35 markets across North America, including Washington, D.C. This timing is perfect for capitalizing on the burgeoning fantasy sports market.