The NOVOMATIC Digital Gaming and Entertainment division, Greentube, has been awarded an Online Gaming Service Provider license from the Connecticut Department of Consumer Protection. The license issuance in the Constitution State represents the continuation of the Austria-based provider’s expansion across the increasingly regulated US market.
The Connecticut market entry follows Greentube‘s acquisition of online gaming provider licenses in New Jersey and Michigan to mark the third post in the developer’s strategy to expand its footprint across all the legalized US markets. As for Connecticut, regulated online casinos and sports betting were launched in October 2021. Also, the latest 2022 responsible gambling compliance report issued by a non-profit national organization designated the Constitution State as fully compliant with governmental requirements in this regard.
The fact will surely help Greentube to exclusively focus on the launch of its broad portfolio of outstanding titles, such as Diamond Cash™: Mighty Emperor, Diamond Cash™: Mighty Elephant, Diamond Cash™: Mighty Sevens, and Diamond Cash™: Oasis Riches, as well as other items from the library tailored for US players, who will soon be able to indulge in the superior and undisturbed player experience.
Record revenue levels:
According to the recent sports wagering and iGaming data released for the state, the regulated gambling market hit a $1.16 billion record in December 2022, with iGaming betting reaching $1 billion alone for the first time. These figures have surely been a reason for Greentube to choose Connecticut as the third station on its way to expanding across the eight legalized iGaming markets in the US.
The supplier has recently reinforced its content development capabilities in the region through a joint venture with the Flamingocatz studio and the acquisition of US development studio Present Creative. Greentube announced Pennsylvania as its next US market destination to confirm that entry into the remaining regulated iGaming markets of Delaware, Massachusetts, Nevada, and West Virginia is only a matter of time.
Major market potential:
Commenting on the latest expansion, Michael Bauer, CFO/CGO at Greentube, said: “North America continues to be a key region for us, and in gaining a third US state license, we have achieved an important step in our growth journey. There is major potential within the US market, and having acquired additional development capabilities to cater to local players, we believe we are well-placed to serve the market with premium content. We are looking forward to teaming up with operators in Connecticut and can’t wait to see how players in the state react to our portfolio.”