Top-rated aggregator and content provider Pariplay Ltd. has announced a new deal with Kaizen Gaming. The major partnership will help Pariplay to increase its global presence as Kaizen has connections as a GameTech company in Europe. As part of the deal, the portfolio of Pariplay is now offered in Greece via Stoiximan, the flagship brand of Kaizen Gaming. In-house casino games created by Wizard Games are included in the portfolio.
Adding Games Worldwide
The online casino gaming titles will also be offered in other major markets like Germany and Portugal via the Betano brand of Kaizen. The brand also just launched in Brazil, giving yet another market for Pariplay to enter.
Other operator brands of Kaizen will benefit from the deal, which includes Pariplay’s Fusion aggregation platform. This unique platform offers thousands of titles from top-rated developers as well as a back-office conversion suite and retention tools.
It is expected that the operator deal will help provide growth for Pariplay, taking place after the brand has already developed other important partnerships around the world.
Pariplay VP of Sales Andrew Maclean commented on the new deal by stating: “Pariplay is a company that is never content to stand still and this agreement sees us make great strides in markets that are of great importance. Kaizen Group is an operator that has great geographical reach within the markets that we are targeting right now.”
“This is a deal that is a great fit for both parties and we look forward to presenting Kaizen’s players, wherever they are in the world, with a wide range of in-house and aggregated content through our renowned Fusion™ platform.”
Kaizen Gaming RNG Casino Manager Dimokratis Papadimos commented as well, stating that the company is always looking for new ways to provide a quality online experience for customers in each market. Already, the company has received positive feedback after adding the Pariplay content in Greece.
Moving into the Netherlands
Pariplay has been quite busy moving into new markets as of late. Back in October, the company announced a new agreement was signed with Holland Casino, with its proprietary games coming to the Netherlands.
According to the deal, players at Holland Casino now have access to 20 slot games from Pariplay. Games were ready to go thanks to the company’s Fusion aggregation platform. On top of this integration, Pariplay was also working with Skillzz Gaming, Lightning Gaming, and Sppiffbet to get games certified to enter the Dutch market.