After revealing earlier in the week that it is rebranding to an all caps version of its logo text, iGaming software provider SOFTSWISS has now announced a collaboration with PowerCasino brand, PowerSport, for its B2B Sportsbook solution that launched last December. 

The new project builds on a business relationship established in 2020 when PowerCasino rolled out the provider’s slot games and is the first integration of the SOFTSWISS Sportsbook with a client outside of the Curaçao-headquartered supplier’s online casino platform. 

Global positioning and brand growth:

Lauded as a “significant milestone” and a “gigantic step forward,” the third-party platform integration enables PowerSports players to wager on more than 10,000 live events, over 70 types of sports (including esports), and 1,200-plus unique betting markets. The deal is a strategic one as the Sportsbook continues to break new ground, and helps to strengthen its global positioning on the market, according to Aleksander Kamenetskyi, Sportsbook Product Owner.

“In the coming months of 2021, we expect Sportsbook to generate massive brand growth as well as expand into new exciting territories. Stay tuned!”

Opportune time:

Released on June 18th, 2021, the setup for the new SOFTSWISS Sportsbook project was wrapped up by way of API (application programing interface) in just one month. Completion of the deal comes in time for the 2021 Wimbledon Championships, which runs from June 28, 2021 – July 11, 2021, and incorporates the standard Sportsbook package such as Comoboost, Free Bets, and many more. 

Product launch:

Since SOFTSWISS extended its product portfolio, officially launching its B2B platform for sports betting on December 2, 2020, SPORTSBOOK has shown “astonishing results” having worked with numerous brands that operate on the iGaming software provider’s online casino platform. 

Commenting on the event via press release, Lukas Drabek, Chief Executive Officer for PowerCasino, explained…

“Our relationship with SOFTSWISS started in 2020 with integration of slot games into our Online Casino project. SOFTSWISS has proven itself a reliable partner with a great team and a high-quality product. We had no reservations about starting a new project together, and now we’re really excited to expand our partnership with the SOFTSWISS Sportsbook platform.”

Enhanced betting experience:

The CEO added that they are “happy to see that the product is constantly evolving, allowing us to provide new features and a great betting experience to our players across the world.”

Compliant with the major gambling jurisdictions (MGA, Curaçao, etc.) the online sports betting software comes integrated with sports odds feed supplier, Betradar, which also provides Managed Trading Services (MTS). 

Crypto gambling growth:

In related news, SOFTSWISS and cryptocurrency payment services and personal wallet provider, CoinsPaid, recently shared their thoughts on the fast-growing crypto gambling market (online gambling transactions in cryptocurrency rather than fiat currency), with both brands noting a rapid expansion. As previously seen in the SOFTSWISS Game Aggregator Q1 2021 corporate report, crypto turnover swelled to 26 percent at the end of March 2021, while in just two months, the current crypto turnover has jumped to 31 percent.