Sources within the Sega Games Ltd. Company have leaked that there is plans in place to launch a Sega branded online casino and poker room sometime this month. The site will use proprietary software developed by the company. Rumor has it that there will be a 400 pound welcome bonus to start new players off.
Considering that Sonic the Hedgehog is one of the most beloved characters in gaming history, this news will have video gamers flocking to the new site. Gamers are hoping that Sega can bring their attention to detail and vivid graphics to the world of online gambling. Just having Sonic and Golden Axe themed games will be enough for some fans.
Of course, that brings up concerns over how the ASA (Advertising Standards Authority) will react to the use of traditional video game characters. Last year, Littlewoods Casino got in trouble with the ASA over using SpiderMan in their advertising campaign so one can imagine that they may not be impressed with the video game themes as the worry is that gambling will be attractive to children.