An innovative content provider and software development studio, 7777 gaming, has entered a strategic B2B partnership with EveryMatrix, a global iGaming platform and software provider.

Carefully forged content:

The 7777 gaming’s content library has been carefully forged over the years of the Bulgarian developer’s presence in the iGaming market. It will now be available to EveryMatrix’s customers through its state-of-the-art CasinoEngine, a comprehensive casino integration platform boasting the largest gaming content portfolio in the industry.

Industry-leading integration platform:

EveryMatrix, the Malta-based company, has 700 employees across ten countries and 200 customers around the world, including the regulated U.S. market. The company provides iGaming software, solutions, content, and services for casino, sports betting, and product management services to tier-one worldwide operators.

Its industry-largest CasinoEngine platform hosts around 12,500 games from more than 250 content providers. The platform is a frequently preferred option for operators looking to update their offerings and providers eager to extend their reach to new customers and emerging markets.  The latest integration deal will enable 7777 gaming to present its library to a broader audience, while Every Matrix will use the studio’s content to enhance the gaming experience of its players in Europe, Latin America, and Africa through a fine selection of high-quality games.

Reputable partners:

7777 gaming has been operating for more than 20 years to gradually build its reputation as a reliable partner with a library consisting of more than 100 games including hits like Golden Scarab, Jinn, and Greenhats’ Jackpot. The latest strategic partnership with Every Matrix follows the recent B2B deal closed with another leading content supplier, IGT Play Digital, present in more than 20 regulated markets. These strategic moves testify to the developer’s intentions to capitalize on the extensive experience and high-quality content.

It seems that both parties to this partnership will capitalize on the deal, as well as the large customer base now enabled to access the increased selection of premium casino titles available on the CasinoEngine platform.

Content bringing added value:

Commenting on the deal, Elena Shaterova, CCO at 7777 gaming said: “We are delighted to announce that our games portfolio has been added to the EveryMatrix platform. Our years of experience, expertise, and passion for games development led to designing stand-alone products, and interactive and innovative titles that we will proudly bring to EveryMatrix partners around the world.”

Amund Stensland, CasinoEngine COO at EveryMatrix added: “We are pleased to collaborate with 7777 gaming. Their casino content will bring added value to our operators and lots of excitement to their players. Our mutual commitment to high-quality casino games content across all channels will provide players with a unique gaming experience.”