UK-based software developer, Bede Gaming, has inked a content agreement with Swedish slots specialist, Play’n GO, that will see it integrate the Växjö-headquartered supplier’s full games portfolio to its top-performing platform offering.
According to the press release…
Popular titles from the award-winning game producer and leading online and land-
Commenting on the freshly-inked content deal, Commercial Director for Bede Gaming, Ross Haselhurst communicated that they are…
“very pleased to have taken on board Play’n GO’s diverse range of high-quality content, adding to our fantastic portfolio we can offer our operators. Particularly as we look towards new markets the quality and speed of our content provision is key and having a rich integration with Play’n GO is a ‘no brainer.’
He added, “Play’n GO becomes our tenth integration this year and, whilst others are struggling to keep up, our strategy is paying off and we’re certainly not done yet. This year we have solidified Bede’s place in the market but we’re not willing to be complacent, we have plenty to keep us busy. I’m absolutely thrilled at having Play’n GO on our platform as we continue to seek out the best and brightest providers in the market.”
Also commenting on the recent partnership, Head of Sales and Account Management for Play’n GO, Magnus Olsson, said…
“Bede has cemented their reputation as one of the most highly-regarded platform providers in the industry, and we are delighted to be rolling out our catalogue of leading games across its platform, making them instantly available to all of the brands they serve. We are certain our games will prove a hit with all Bede’s partners.”
Period of commerical growth:
The partnership with the slots specialist maintains Bede’s strong commercial growth, having been chosen this fall by the Ontario Lottery and Gaming Corporation to provide the lottery’s brand new enterprise-wide digital platform
The agreement with the Government of Ontario-owned corporation that is responsible for the province’s lotteries, commercial casinos, charity and Aboriginal casinos and slot machines at horse-racing tracks, marked the biggest ever commercial agreement for Bede.
The Newcastle-headquartered firm continues its steady integration of content partners having maintained an average of at least one provider every month, which is a 30 percent increase from previous years.
In other recent news for Play’n GO, the top software developer just launched a new 5-reel video slot, Banana Rock, which features Simeon Chimpsky, the band’s lead singer who also doubles as the Rock ‘n’ Rollin’ Wild!