In the United States and the BetMGM retail and online sportsbetting brand has announced that it will soon be launching into Arizona courtesy of deals with the Gila River Indian Community and the Arizona Cardinals franchise of the National Football League (NFL).

The New Jersey-based undertaking used an official Monday press release published by the Associated Press news service to detail that the arrangement with the Gila River Indian Community is to see it open land-based sportsbooks at a trio of casinos operated by the federally-recognized tribe’s Gila River Hotels and Casinos enterprise. The operation explained that this relationship concerning the Wild Horse Pass, Lone Butte and Vee Quiva properties could soon be further expanded once the western state fully implements April legislation that legalized online sportsbetting.

Gridiron growth:

BetMGM was born via a July of 2018 partnership between American land-based casino operator MGM Resorts International and British iGaming behemoth Entain, which was formerly known as GVC Holdings. The brand now run by the duo’s Roar Digital joint venture furthermore disclosed that the new alliance with the Arizona Cardinals is to see it premiere retail sportsbooks inside the NFL team’s 63,400-seat State Farm Stadium home by the end of next summer.

Prominent partnerships:

Adam Greenblatt serves as the Chief Executive Officer for BetMGM and he used the press release to divulge that his enterprise is licensed to offer mobile-friendly online sportsbetting to aficionados in over ten American states including Virginia, Pennsylvania and Mississippi while holdings alliances with numerous NFL franchises such as the Baltimore Ravens, the Las Vegas Raiders and the Denver Broncos. The boss revealed that his company also supplies online casino entertainment to punters in West Virginia, Michigan and New Jersey via its Party Poker, Borgata Casino and Party Casino brands.

Read a statement from Greenblatt…

“Arizona sports fans are extremely passionate and we’re confident they’ll enjoy the BetMGM experience. Gila River Hotels and Casinos and the Arizona Cardinals represent the state’s premier casino destinations and sports franchise, making them the ideal partners for us.”

Tribal triumph:

For his part and Kenneth Manuel, Chief Executive Officer for Gila River Hotels and Casinos, used the press release to describe BetMGM as ‘the king of sportsbooks’ before asserting that the new alliance will ensure his enterprise can deliver sportsbetting services to aficionados in ‘The Grand Canyon State’ that are ‘beyond all expectations’.

Manuel’s statement read…

“Gila River Hotels and Casinos and the Arizona Cardinals have an everlasting partnership, offering guests exclusive experiences and remarkable rewards. There is no doubt in my mind these three industry-leading brands unifying will deliver the ultimate experience in Arizona sportsbetting and solidify Gila River Hotels and Casinos as Arizona’s sports headquarters.”