Cyprus Casinos (C2) opened its doors to the public on June 28, since then 6,000-plus visitors have signed up for membership to the C2 Rewards Club loyalty program. Membership is not a requirement to gain entry into the casino, however, there is a 21-and-older age requirement.
“strong, positive word of mouth and self-discovery by the market…”
Cyprus Casinos property president, Craig Ballantyne, communicated that visitorship to the casino thus far has exceeded their expectations and that they are “very gratified” with guest response, according to the newspaper Financial Mirror.
“We believe the accelerating attendance rate and strong performance of new members joining the Cyprus Casinos C2 Rewards Club is driven by the strong, positive word of mouth and self-discovery by the market,” explained Ballantyne.
He added that Cypriots have been the most frequent guests, followed by visitors from Greece, Isreal, Romania, Russia and the United Kingdom. And he said, “The most popular games have been our state-of-the-art Slot Machines, followed by American Roulette.”
Cyprus Casinos (C2) specs:
Located in Zakaki, Limassol, the temporary casino can accommodate 1,000 guests and spans some 4,600m² (49,514 square feet). The casino’s gaming area is 1,300m² (13,993 square feet) and is included in the property’s total square footage.
The €13 million (approximately US$15.2 million) interim Cypriot facility is operated by Investment holding company Melco International Development Ltd (200:Hong Kong). The casino charges no entry fee and is open 24 hours. Gaming positions include 242 slot machines and 33 table games, a VIP gaming area and two bars.
Smoking is permitted in Cyprus’ first integrated casino resort, unlike elsewhere in the island country. The air is reportedly kept fresh via a high-tech climate control system. While systems are reportedly in place for ID checks, it is expected that the most frequent visitors will be aged 40 and over.
Some 593 people, 75 percent of which are Cypriot, are employed by the Asian gaming and entertainments giant [Melco] at the interim casino.
When the City of Dreams Mediterranean integrated casino resort is launched in 2021, the pop-up casino will cease operations and all personnel will automatically be transferred to Europe’s first integrated casino resort.
The Hong-Kong listed Melco is already responsible via its majority-owned Melco Resorts and Entertainment Limited enterprise for the City of Dreams Manila, Altira Macau, Studio City Macau and City of Dreams Macau venues as well as the Mocha Clubs chain of electronic gaming machine parlors.
The complex is to feature just over 12,900 square feet of retail besides some 107,639 square feet of meetings and exhibition space, along with 500 hotel rooms. It will accommodate 1,200 gaming machines, 136 gaming tables and 11 restaurants. Some 2,4000 workers will reportedly staff the coming casino.
The operator plans to complement the giant property by opening four smaller satellite casinos beginning with venues for Paphos and Nicosia in November. In 2019, the remaining two satellite casinos in Larnaca and Ayia Napa should open.