In Vietnam, Michael Kelly has reportedly been selected to serve as the new Chairman for the local branch of the American Chamber of Commerce as it looks to continue developing and strengthening relationships between businesses in the Asian nation and their counterparts the United States.

According to a report from GGRAsia, Kelly is the Chairman and Chief Executive Officer for local casino operator Asian Coast Development Limited and its Ho Tram Project Company Limited subsidiary and is following in the footsteps of Natasha Ansell, Vietnam Chief Country Officer for Citibank, in filling the one-year role with the American Chamber of Commerce.

“It is with great humility that I take on this position to strengthen the American Chamber of Commerce as the voice of American business in Vietnam in order to create a competitive and sustainable business climate for United States companies and investors here,” read a Friday statement from Kelly. “I look forward to working with my American Chamber of Commerce colleagues to ensure the organization’s ongoing success.”

Kelly reportedly has over 30 years of senior management experience with several gaming firms and joined Los Angeles-based Asian Coast Development Limited in September of 2015 after running a pair of his own casino resorts. His latest firm, which also has offices in Hanoi and Ho Chi Minh City, is responsible for the $4.2 billion Ho Tram Strip development in Vietnam’s Vung Tau Province and is soon hoping to be given official permission to transform the property’s foreigner-only casino into a venue that is additionally accessible to locals.

Located on a 405-acre beachside plot approximately 75 miles from Ho Chi Minh City, the Ho Tram Strip enterprise opened its 541-room The Grand Ho Tram Resort and Casino venue in July of 2013 before inaugurating a Greg Norman-designed golf course 15 months later. Asian Coast Development Limited explained that it has moreover recently started work on a second hotel tower that will eventually see the development feature some 1,100 guest rooms while continuing to construct a nearby luxury residential offering due to be christened as Gallery Villas At The Bluffs Ho Tram Strip.

Asian Coast Development Limited further explained that its Ho Tram Strip venture could soon grow even larger after May of 2016 saw its Ho Tram Project Company Limited subordinate ink a memorandum of understanding with CotecCons that may see the development add in excess of 1,000 condo-hotel and time-share residences.