Global mobile online gaming services and solutions provider, Nektan, has announced the signing of a deal that is to see its E-Lite business-to-business casino platform integrated into a trio of domains from giant operator, BetVictor Limited.
Benefits of partnership:
The Gibraltar-headquartered innovator used an official press release to detail that the first-of-its-kind agreement comes courtesy of its partnership with Maltese counterpart Tyche Digital Malta Limited and is to allow BetVictor Limited to be provided with content including HTML5-developed video slots and table games from in excess of 24 third-party developers.
Agreement is a ‘landmark win’:
Gary Shaw, Interim Chief Executive Officer for Nektan, described the arrangement as a ‘landmark win’ for his firm’s higher-margin business-to-business activities that is sure to provide ‘further momentum’ it with future growth. He stated that the understanding will also see it gain access to a ‘flourishing customer base’ while simultaneously greatly expanding the offering at BetVictor Limited’s three online casinos.
Shaw’s statement read…
“This exciting partnership with BetVictor Limited demonstrates how Nektan is attracting large and established businesses to use our technology to enhance their product offering. It serves as another example of our business model delivering growth throughout each market that we operate in and will help us to build on the progress announced recently in our first-quarter trading update.”
Operator’s players to enjoy ‘new gaming opportunities’:
For his part, Turlough Lally, Casino Director for BetVictor, declared that the partnership with Nektan ‘is an important strategic move’ for his firm that is due to present ‘new gaming opportunities’ to its ‘global player base’ while moreover ‘complementing our existing network of casino brands.’
Lally’s statement read…
“With the constant technology advancements and new games available at the tap of a button, customer demands are becoming increasingly high. To cut through the noise, operators need to keep re-assessing and innovating their games portfolio to provide players with improved gaming options that can easily be accessed via mobile devices, which are dominating the iGaming industry.”