Bragg Gaming Group (TSXV: BRAG, OTC:BRGGF) brand, Oryx Gaming, has entered into a content agreement with Gibraltar-headquartered online lottery company Lottoland and currently supplies its entire portfolio of games to the operator that boasts being the “home of the world’s biggest jackpots.”
Under the terms of the integration deal, the Slovenian turnkey gaming solution provider’s library of more than 8,000 games from over 80 top-tier suppliers, as well as new releases, will now be available to Lottoland and add to a catalog of lottery, scratchcard, instant win products and iGaming products.
“Lottoland is a brand which needs no introduction and will be a key partner as we look to expand our business into new markets. Our diverse portfolio of lottery and casino content will make a valuable addition to its online offering and we are looking forward to a partnership with longstanding success.”
Included as part of the agreement, popular slots from the provider’s in-house catalogue are available via the Oryx Hub, alongside premium games from leading studio partners. The firm’s content aggregation, product integration and smart marketing platform [Oryx Hub] product offering is licensed by the Malta Gaming Authority (MGA) and approved and certified in 14 major gaming jurisdictions.
Also commenting on the collaboration, Chief Executive Officer for Lottoland, Nigel Birrell, added…
“ORYX Gaming’s library provides a wide range of titles that have something to offer in the market that we operate in. We have been impressed with the quality of content available through ORYX Hub, with games that will help us to deliver a first-rate gaming experience for all our customers.
“ORYX offers not only an impressive content library but also vast expertise and advanced marketing tools such as promotions, leaderboards, tournaments and jackpots.”
The latest deal is on the heels of the Slovenian iGaming solutions provider extending its partnership with leading Latin American online gaming operator Betcris, following the highly-successful launch of Oryx’s content with Betcris’ B2B client, Lotería Nacional de Ecuador. And will see the operator launch live-dealer tables, new online casino games, and a variety of virtual sports across various regulated markets.
Via the strengthened collaboration, Betcris, which focuses primarily on the Central and South American market, will be able to upgrade its promotional activities by utilizing the Oryx Data Analytics Platform. The company will additionally be able to make use of an assortment of player engagement tools, which include real-time promotions, tournaments, leaderboards and jackpots.
Oryx’s Mazij said…
“Strengthening our partnership with Betcris will allow us to offer our product portfolio to a much wider audience across a range of strategic markets and we are positive that in combination with our platform tools it will perform extremely well throughout the operator’s brand portfolio.”
Chief Executive Officer for Betcris, JD Duarte, added…
“As gaming continues to increase in popularity, Betcris is determined to offer the latest and most innovative solutions, ensuring that our players find new opportunities and new challenges. The selection of products available through ORYX Hub is a result of our commitment to provide players access to the most attractive content in all markets which we operate in.”