Hot on the heels of its latest LatAm-oriented project, online casino and sportsbook group Soft2Bet has introduced the launch of B2B casino brand SlotsPalace.

The latest addition to the Cypriot firm’s operator network, SlotsPalace features a “playful design” combined with a “vast array of premium content” from its third-party suppliers and in-house studios along with an “unrivaled” user interface, all totaled to make for an enhanced gaming experience appealing to a diverse demographic.

“The launch of SlotsPalace showcases the Soft2bet platform in all its glory.”

Soft2bet’s news release goes on to state that its new brand will also feature the “engaging gamified elements” that its platform has become known for while offering players the chance to “earn achievements and open art collections,” which according to the company is an industry first.

On-site boutique:

In addition to the above-mentioned winnings, through gameplay, players can also reportedly win “diamonds,” which can be traded for extra spins and bonus cash at an on-site boutique.

Chief Executive Officer for Soft2betBoris Chaikin, commented on the new partnership, stating…

“The launch of SlotsPalace showcases the Soft2bet platform in all its glory. We pride ourselves in giving B2B partners full control over their brand look and feel and this partnership fully demonstrates this.

Gamification is what players demand and our tools are set to be a fantastic engagement and retention tool for SlotsPalace going forward.”

Innovative concept:

Now live, the omni-channel brand integrates more than 60 payment methods and a  range of language variations including Spanish, Italian and Portuguese.

Also commenting on the business venture, Head of Marketing for SlotsPalace, Sebastien Vincendeau, added…

“SlotsPalace is set to offer players a first-rate casino experience utilising Soft2bet’s quality gaming platform. It’s been a pleasure working with their team to get this off the ground and we’re now looking forward to believe what we believe is a strong brand to the market.”

“Focusing on the luxury side of life, SlotsPalace brings unique features to the casino space, such as art collection and a shopping boutique, all of which would not have been possible without a flexible platform underpinning this casino.”

LatAm presence:

As mentioned, the Nikosia-headquartered iGaming company recently expanded its continental footprint, having introduced its latest innovative B2B brand, MultiApuestas, which combines sports betting and casino modules.

MultiApuestas’ Jose Garcia called the product “a pioneering concept for the sports betting vertical.”